Enjoy the ride.
Blueair is a market-leading producer of best-in-class air purifiers. With the Blueair Cabin car air purification solution, you can now breathe clean air in the most pollution-exposed place in our everyday lives—on the road.
Life is not about getting from A to B, but everything in between. This is where you contemplate, spend time with the ones you care about, and take charge of the direction of your life. It’s a necessity that can’t, and really shouldn’t, be avoided. The adventure doesn’t have to be waiting for you to arrive at your destination—getting there is the adventure itself.
Concept
With “Clean air for the ride”, we aimed to convey how Cabin enables people to breathe air that is as clean as the air in the Swedish archipelago, even on the busiest of roads. With technology and smart design, people are made to feel reassured that they are providing a safe and healthy driving experience for themselves and their family, providing them with the feeling that reassurance allows them to truly enjoy the ride.
